Elizabeth Grubaugh Creative, a brand selling greeting cards and home goods, hired EC Studio to redesign their e-commerce website. The resulting website is a joyful peak into Elizabeth’s world that allows customers to easily shop while also getting a sense of the creative mind behind the work. This Shopify website has an integrated POS to support online and in-person sales and is integrated with Faire, the wholesale platform, to keep inventory synchronized and streamlined. Animations of Elizabeth’s illustrations bring delight throughout the website.