Mark Power, a life coach and woodcarver, approached EC Studio to redesign his coaching website and create an online store to sell his hand-carved spoons. He needed a website that would encompass the full breadth of his work while demonstrating how the practices of coaching, carving, and contemplation are interconnected. A color scheme inspired by Cézanne’s paintings was used to unify these practices, giving each page equal emphasis. URL mapping simplifies site management while allowing visitors to navigate directly to either Mark’s coaching website or his online store.